In 1984 Robert and his partner took some these alternative dairy products to a natural food trade show. Distributors from all over the US were immediately interested in one particular product: the Rice Dream Frozen dessert. Unsure of weather or not they could meet this unexpected high demand for their product they decided to move to Northern California where they could be closer to the source of their main ingredient, brown rice.
Today, Imagine Foods makes some of the best selling organic and natural products available. Their product line includes soymilk, a variety of different flavors of rice milk and a delicious line of all-natural soups and broth.