Hector Saldivar, knows that Food is Love. His mother, known affectionately as Tia Lupita ("Aunt Lupita" in Spanish), filled the family kitchen with the love, laughs and tasty eats that brought everyone together. In Mexico, family recipes are valuable heirlooms carefully handed down from generation to generation. Tia perfected her own family hot sauce recipe to create a delightful balance of heat and flavor, coveted by anyone lucky enough to get a taste.

The brand is named Tia Lupita to honor his mom and the legacy of the family recipe. Tia's likeness on the label pays homage to her most-loved trademark: wearing a curler on her head while she cooks to keep her bangs out of her eyes! Complementing the completely craveable hot sauce, you’ll find more creative, healthy products have joined the lineup including Grain Free Cactus Tortilla Chips and Cactus Tortillas. Keep in touch to see what’s next!